{"id":413,"date":"2008-03-08T14:29:36","date_gmt":"2008-03-08T13:29:36","guid":{"rendered":"http:\/\/www.bueroplasz.de\/design\/?p=413"},"modified":"2023-09-01T07:42:31","modified_gmt":"2023-09-01T06:42:31","slug":"zinc-projects-logo-redesign","status":"publish","type":"post","link":"https:\/\/www.bueroplasz.de\/design\/?p=413","title":{"rendered":"ZINC Projects Logo Redesign"},"content":{"rendered":"\n<figure class=\"wp-block-image is-resized\"><a href=\"https:\/\/www.bueroplasz.de\/design\/wp-content\/uploads\/2008\/07\/zinc-projects-logo-new.jpg\"><img decoding=\"async\" src=\"https:\/\/www.bueroplasz.de\/design\/wp-content\/uploads\/2008\/07\/zinc-projects-logo-new.jpg\" alt=\"zinc-projects-logo-new.jpg\" style=\"width:630px\" width=\"630\"\/><\/a><\/figure>\n\n\n\n<p class=\"has-small-font-size\">ZINC Projects team members are creative and one-of-a-kind, and the logo on their business cards should reflect their individuality. We strongly believe in the strength of a strict corporate identity, but how can this approach also provide an opportunity to reveal the individual? This presented a significant challenge in redesigning the logo.<\/p>\n\n\n\n<p class=\"has-small-font-size\">Our solution was to develop a guideline that allowed each team member to create their own versions using colour and matching background pictures.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ZINC Projects team members are creative and one-of-a-kind, and the logo on their business cards should reflect their individuality. We strongly believe in the strength of a strict corporate identity, but how can this approach also provide an opportunity to reveal the individual? This presented a significant challenge in redesigning the logo. Our solution was &hellip; <a href=\"https:\/\/www.bueroplasz.de\/design\/?p=413\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;ZINC Projects Logo Redesign&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[69],"tags":[],"class_list":["post-413","post","type-post","status-publish","format-standard","hentry","category-corporate-identity"],"_links":{"self":[{"href":"https:\/\/www.bueroplasz.de\/design\/index.php?rest_route=\/wp\/v2\/posts\/413","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bueroplasz.de\/design\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bueroplasz.de\/design\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bueroplasz.de\/design\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bueroplasz.de\/design\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=413"}],"version-history":[{"count":1,"href":"https:\/\/www.bueroplasz.de\/design\/index.php?rest_route=\/wp\/v2\/posts\/413\/revisions"}],"predecessor-version":[{"id":2962,"href":"https:\/\/www.bueroplasz.de\/design\/index.php?rest_route=\/wp\/v2\/posts\/413\/revisions\/2962"}],"wp:attachment":[{"href":"https:\/\/www.bueroplasz.de\/design\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=413"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bueroplasz.de\/design\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=413"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bueroplasz.de\/design\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=413"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}